Rockstar Sales Coach

FOR REALTORS

R 4,995.00 ZAR

Sale Sold out

Individual Real Estate Agents Individual Agents Realtor Groups Smaller than 10 Agents Realtor Groups Between 10 and 20 Agents Realtor Groups Bigger than 20 Agents (Please Contact Our Booking Office)

Quantity

The reality is that the challenges faced by the real estate industry are not rooted in property-related issues, but rather in a fundamental gap in sales competency.

Through extensive work with thousands of real estate professionals across Africa, Rockstar Sales Coach François Le Roux has identified a recurring pattern: while agents receive formal instruction on daily operational tasks such as Logbook requirements and NQF4/5 certification, they are rarely equipped with the practical negotiation and selling skills necessary to implement these tasks effectively in real-world scenarios.

This disconnect between theoretical training and applied sales performance continues to hinder agent success and industry growth.

At Rockstar Sales Training, we go beyond theory. François Le Roux doesn’t just tell your team what to do, he shows them how to do it. Our training isn’t just about knowledge or motivation; it’s about real, hands-on skill development. By combining proven strategies with practical, in-the-field sales training, we help realtors sharpen their abilities both individually and as part of a high-performing team. With this in mind, here is the solution to all your negotiation challenges.

🎯 The 6-Week Rockstar Real Estate Sales Skill Development Course

Master the Five Pillars of Practical Real Estate Selling

The real estate landscape has changed — dramatically.

Gone are the days where the agent was the sole gatekeeper of market knowledge. Today, clients walk into conversations having already toured homes online, checked listings, run valuations, and even “negotiated” on WhatsApp. In short, the wow-factor is gone.

That’s why now, more than ever, agents need more than market knowledge — they need practical negotiation skills, powerful client-handling strategies, and the confidence to control the sales process from cold call to closing.

This course is not theory. It’s war-room, pressure-tested, real-world sales training designed around five critical pillars every real estate professional must master if they want to list more, sell more, and close stronger.

🧱 The Five Pillars of Real Estate – Redefined for the Modern Agent

1. Prospecting for Property Evaluations

The most undertrained skill in real estate today is proactive evaluation prospecting. In this module, we’ll teach you how to:

Cold call effectively to secure property evaluations — not the leads that call you, but the ones you create.

Use Rockstar Good Questions to unlock interest and disarm objections.

Build an evaluation pipeline that keeps your listing opportunities full — no matter what the market is doing.

2. Exclusive Mandate Negotiation

This is where most agents lose deals — or leave money on the table. Here, we show you how to:

Move clients from open mandates to exclusive mandates (even when other agents are involved).

Transition from a property valuation to a signed exclusive mandate — through practical, step-by-step negotiation frameworks.

Handle objections like “We’ll think about it” or “We want to list with multiple agencies” with confidence.

3. Financial Negotiation Mastery

This module will sharpen the skills that determine your income — period. You’ll learn:

How to list at higher commission rates — even when clients are price-sensitive or sceptical.

How to navigate commission objections, discount requests, and pricing pressure with persuasive confidence.

Techniques to negotiate realistic, market-competitive listing prices that attract qualified buyers without underselling.

OTP (Offer to Purchase) objection handling: When buyers come in below asking, you’ll know how to hold your ground and close at full value.

4. Closing the Deal at Viewings

You showed the property. The buyer is impressed. But then comes:
"We’ll think about it.”
"We’re praying on it.”
"We’re seeing another property."
This pillar focuses on turning viewings into offers — on the spot. We train you to:

Set up viewings with intention and control.

Use closing techniques during the tour to guide the buyer toward a decision.

Handle decision-delay objections with grace — and overcome them with proven Rockstar closers.

5. Social Media Negotiation & Personal Branding

In 2025, if you’re not visible — you’re invisible. This final pillar teaches you how to:

Build a professional brand online that positions you as a trusted real estate advisor.

Attract buyer and seller leads directly via your content and engagement.

Negotiate through DMs, comments, inboxes, and content — turning followers into listings and viewings.

Become a household name in your area using a strategic, consistent online presence.

📈 Who Is This Course For?

Whether you’re new to real estate or you’ve been at it for 10+ years, this course will rewire the way you sell. Especially if:

You struggle with cold calling for listings.

You’re tired of working open mandates with no control.

Clients consistently push back on commission or price.

You lose momentum during viewings.

You know you should be doing more online but don’t know what works.

🔥 What Makes This Course Different?

This is a hands-on, practical coaching experience — not a lecture. You’ll roleplay, cold call, negotiate in front of the coach, and refine your sales muscles every step of the way. We teach what works in today’s market, not what worked in 2005.

Each week is built to challenge you, refine your technique, and give you the tools to take back control of your real estate career.